professional copywriting, design and project management services
Baker Rock Brochure
Baker Rock Resources acquired a landscape division, and wanted to develop a brochure to support the sales efforts. Given the small size of the sales staff and the uniqueness of the product offering, however, it didn’t make sense to include all of the landscape products in a static brochure. Whole Brain Creative created a product portfolio on the iPad for in-person presentations, allowing the offerings to be updated and customized depending on the customer. A simple picture-book style brochure was created as a leave-behind, with a QR code to view current product offerings on the company’s website. The combination of tools has been very well received, and sales have increased.